What are Podcasts?
A digital audio file made available on the internet for downloading to a computer or mobile device, typically available as a series, new installments of which can be received by subscribers automatically.
Top Podcasts In South Africa
Below are some of the Top Podcasts.
The Hustlers Corner – DJ Sbu
Entrepreneur, musician, and South African icon DJ Sbu has fallen comfortably into the world of podcasting as the celebrity who brings together some of the country’s most inspiring and sometimes controversial people, who give insight into their triumphs and failures. He has interviewed musicians like K.O.; actress Letoya Makhene; and even Duduzane Zuma, the son of former South African president Jacob Zuma.
Wisdom & Wellness – Mpoomy Ledwaba
Digital entrepreneur Mpoomy Ledwaba has long been one of South Africa’s favorite online creatives. Her podcast, Wisdom & Wellness, often finds a comfortable spot in the Apple Podcast top 20 show list. She has brought on influential guests like Blood & Water’s Ama Qamata, HIV activist Nozibele Qamngana-Mayaba, and actress Zola Nombona to name a few. Motherhood, forgiveness, entrepreneurship, and womanhood are common topics tackled on the show, which aim to inspire and promote wellness and perspective across the board.
Open Book – Bahumi Mhlongo
Actress Bahumi Mhlongo’s Open Book podcast started in late 2022. With only two episodes in, the young actress has taken to podcasting to give her thoughts on life in the form of an audio diary. Mhlongo has gained notoriety not only as the daughter of South Africa’s Somizi Mhlongo but for her budding acting career in shows like Umbuso and BET’s biopic Dream: The Lebo Mathosa Story.
Leave A Message – Khaya Dlanga
Author, marketing strategist, and notable public voice Khaya Dlanga kicked off 2023 with his brand-new Leave A Message podcast. He is most popularly known for his bestsellers, To Quote Me and These Things Really Do Happen to Me. In Dlanga’s first episode, he sits down with stand-up comedian Vafa Naraghi to touch base on his career change.
How popular are podcasts in South Africa?
Among South Africans, 25% listen to a podcast every day, and almost 35% several times a month. The survey also shows an increase in monthly online audio consumption, up by over 30% in 12 months. Deirdre King, MD at Gauteng radio station Jacaranda FM, believes screen fatigue is driving more people to audio options.
How much do podcasts pay in South Africa?
Advertisers are willing to pay a podcaster with a large lister base. The amount of money a podcast can expect to charge for an advert can range between R 400 and R 2000 depending on requests. Get used to this word as podcasts can gain massive support if this part is done right.
Do podcasts make money in South Africa?
With a large audience on podcasting platforms, African podcasters can generate passive income through sponsorship and advertising. The idea is to promote businesses and brands’ goods or services on various podcast episodes for monetary rewards.