What is Market Research?
Market research is an organized effort to gather information about target markets and customers: know about them, starting with who they are.
It is an important component of business strategy and a major factor in maintaining competitiveness.
Top Market Research Companies In South Africa
1st Content Digital.
KLA. Harnessing consumer intelligence.
True North Research.
Peppercorn Research.
George Klein.
Market Instinct.
Plus 94 Research.
EXP Agency.
What are the 7 steps in marketing research?
Define the Problem.
Develop the Research Strategy.
Acquire the Research Materials.
Collect the Data.
Analyze the Data.
Compile the Data.
Implement Data-Driven Strategies.
Is market research in demand in South Africa?
Market research companies in South Africa are essential partners for businesses seeking to understand and succeed in this dynamic market.
With its diverse population, complex history, and rapidly changing economy, South Africa presents unique challenges and opportunities for businesses of all kinds.