What is Marketing Management?
Marketing Management focuses on the delivery of value and benefits to consumers. It uses communication, distribution, and pricing strategies to deliver goods, services, ideas, and benefits to consumers when and where they want them.
It involves building long-term, mutually rewarding relationships. To be successful marketers must constantly adapt their offerings to changes in the external environment.
Marketing Management At Northlink TVET College
Career Opportunities
- Advertising & promotional industry
- Consumer Behaviour Analyst, Distribution Officer
- Marketing Consultant
- Marketing Manager of small companies
- Marketing Researcher, Product Planner
- Public Relations Practitioner
- Sales Representative
Admission Requirements
Grade 12 or equivalent
N4
Curriculum
- Marketing Management
- Computer Practice
- Entrepreneurship & Business Management
- Management Communication
N5
Curriculum
- Marketing Management
- Computer Practice
- Entrepreneurship & Business Management
- Sales Management
N6
Curriculum
- Marketing Communication
- Marketing Research
- Marketing and Sales