Out-of-home advertising or outdoor advertising, also known as out-of-home media or outdoor media, is advertising that reaches consumers while they are outside their homes.
Below is the list of Outdoor Advertising Companies In South Africa
Continental Outdoor Media – Ops
Penny Black Outdoor
Alliance Media South Africa
SB Outdoor
JCDecaux Africa
Jonet Outdoor Advertising
Ad Outpost
Alive Advertising
NXT Digital Innovation
VISTA OUTDOOR ADVERTISING CC
Kavonic Hone
Continental Outdoor Media – Cape Town
Book a Billboard
Black Robot
Ogilvy Johannesburg
Insight Outdoor
G&G
Sa Media Digital and Holdings
Pezulu Outdoor (Pty) Ltd
Black River FC
Nyalu Communications
Ebony Ivory
JWT Johannesburg
DDB South Africa
Kavonic Hone Advertising
Decimal Agency
Primedia Outdoor (Pty) Ltd
Penquin International Pty Ltd
Guerrilla Special Ops Marketing
Guerrilla IMC
Artifact Advertising
Trailer Advertising
Tractor Outdoor
What’s New Media
Dragonfly Marketing
SA Community Link (Pvt) Ltd
Ultimate Storm Advertising
Saatchi & Saatchi
Adreach Zebenza
Retroviral Digital Communications
Continental Outdoor Media
BLACKMEDIA OUTDOOR (PTY) LTD
Mindshare
The Communications Firm (Pty) Ltd
What are the disadvantages of outdoor advertising?
Limited message capabilities. Because of the speed with which most people pass by outdoor ads, exposure time is short, so messages are limited to a few words and/or an illustration.
Why is outdoor advertising important?
The importance of outdoor advertising lies in its benefits, which includes: Outdoor advertising can deliver a relevant message to the mass/targeted audience with ease and efficiency. This advertising medium offers consistency as well as stability when it comes to delivering brand awareness.
What does it cost to advertise on a billboard?
The cost of billboard advertising depends on format, circulation, demographics, and impressions. Physical billboard costs average $250 per month in rural areas, $1,500-$4,000 in small to midsize cities, and $14,000 and up in larger markets. Digital billboards can cost over $15,000, depending on the location.