How To Start Ice Cream Business In South Africa
What is Ice Cream?
Ice cream is a sweetened frozen food typically eaten as a snack or dessert. It may be made from milk or cream and is flavored with a sweetener, either sugar or an alternative, and a spice, such as cocoa or vanilla, or with fruit such as strawberries or peaches.
How To Start Ice Cream Business In South Africa
STEP 1
First off, you need to decide whether to invest in a franchise that is already established and successful or whether you’ll start from scratch and create your own independent ice cream shop. Remember that established franchises will supply you with guidelines on how to design your store, equipment to use and layout requirements to maintain the franchise’s image. If you start your own business, you have the say in how your store will look and operate. Think carefully!
STEP 2
You’ll need to do market research with regards to other ice cream shops in your area. Get to know your competition to see what you’re up against and set a higher standard. The more ice cream shops there are in your area, the more you’ll need to stand out. Try to be different than what is already being done in your area if you are the same as everyone else, no customer will be motivated to walk past an ice cream shop to come to yours.
STEP 3
Research your target market. Gain access to statistics about the type of people living in your area and what kind of decisions they make. Create a marketing strategy that focuses on the people in your area that is most likely to buy ice cream. Make it impossible for them to resist your product!
STEP 4
Find out what legal requirements you need to comply to, for example, check if you need a business license. If you start a business that sells anything that can be consumed by a person, you’ll need permission from the Health Department. Make sure you have enough finances for a
start-up or apply for a business loan. Be sure to research matters like insurance, tax responsibilities and your responsibilities as an employer.
Have all these matters checked before going any further!
STEP 5
This is where the fun part begins! Start to create a list of the products you want to sell. This list will then help you identify what equipment you’ll need and what consumables you’ll need to have stocked in your shop. Think ice cream makers, cooling systems and display fridges all the way through to ice cream cones, plastic spoons, bowls, etc.
STEP 6
Start working on the layout of your shop. Be sure that the look and feel of your shop reflects the area that you’re located in if you locate your shop in Sandton, make sure that your store emanates luxury. Remember to leave adequate space for your equipment that allows you to cater to the entire store if it should be filled with customers. If you are feeling uncertain, involve a professional equipment supplier to help you with the design of your business space in accordance with your product list.
STEP 7
Take all the information you’ve gathered and create your business plan. Include your target market, market research, design ideas, list of products and equipment, your financing options and forecasting for the first year. This business plan will allow you to get financing and is the blueprint on how to manage your business successfully.
STEP 8
Begin the building! Be sure to work with reputable companies that can supply you with high-quality equipment and raw products in order for you to produce the best possible products. Stay involved in the building process and make sure that the end product is what you planned for.
STEP 9
Start interviewing potential staff members for your new business. Make sure you’ve calculated how big your workforce needs to be and that you’ll be able to compensate them in accordance with the labour law. If you are not able to spend all your time at the shop, appoint a General Manager that you can trust to manage the store and keep your best interests at heart.
STEP 10
Plan your grand opening! Make use of social media to create excitement about your new store. Plan opening specials and special offers to get people interested in your new store. Stay involved in managing your store for the first few months until you have seen a trend in your sales.
Frequently Asked Questions (FAQs).
How much money can you make owning an ice cream shop in South Africa?
While earnings vary depending on your location, size, and other market factors, annual profits tend to be in the R20,000 to R49,000 range. Of course, you can tweak your operations to increase that amount. For example, managerial staff at ice cream parlors typically earn around R25,000 to R38,000 per year.
How much does it cost to start up an ice cream shop in South Africa?
Typically opening an ice cream shop will cost you anywhere between R20,000 to R50,000. However, this figure can vary based on whether you decide to buy or rent a location, as well as whether you purchase new equipment or cheaper used equipment.
Can I make ice cream at home and sell it in South Africa?
In almost every state, a home-based ice cream manufacturing business is not an option. However, you might have more success setting up shop with a commercial kitchen, an ice cream cart permit or ice cream truck with an online presence to generate business.
Do ice cream trucks make money in South Africa?
A successful ice cream truck business can expect to take in R200-300 a day, or up to R1,000 on holidays. Ice cream truck drivers report an average monthly income of R5,000 (working 20 days a week). Average expenses tally up to around R2,500 a month. Buying a used ice cream truck costs between R10,000 and R20,000.
How do you make yogurt with frozen yogurt in South Africa?
Churn the yogurt until thick: Pour the yogurt base into the ice cream machine. Scoop into a freezer container: Smooth the top. Freeze until hard, at least 6 hours or overnight. Serve the frozen yogurt: When ready to serve, let the frozen yogurt sit on the counter for 20 to 30 minutes, until just soft enough to scoop.
What is the difference between frozen yogurt and ice cream?
The main difference between the two products is that frozen yogurt is made with milk and not cream. This means that ice cream contains more fat (2, 16). However, it’s important to note that manufacturers often make up for this lack of fat with sugar.
Is frozen yogurt healthier than ice cream in South Africa?
The frozen yogurt wins out for overall calories and fat, however, with 114 calories and just four grams of fat. By comparison, the ice cream comes with 137 calories and seven grams of fat. One mistake many people make when choosing frozen yogurt is overfilling a portion or pilling on unhealthy toppings.
How long does yogurt take to freeze in South Africa?
How Long Does it Take To Freeze Yogurt? Small portions of yogurt will take up to 3 hours to freeze, but it will take at least 6 hours and as many as 24 hours to freeze fully an entire quart or more.
Does yogurt go bad in South Africa?
When stored properly, the shelf-life of yogurt is seven to 14 days. Storing longer than that allows molds, yeast and slow-growing bacteria to grow and spoil your yogurt. If left out of the refrigerator for two hours or less, yogurt can safely be put back in the refrigerator to eat at a later time.
Can you eat expired eggs in South Africa?
But if you store them properly, eggs can actually last far beyond their expiration date and still be safe to eat. So the short answer is yes, it can be safe to eat expired eggs. On the other hand, eggs that have been contaminated or stored improperly can spoil and contain harmful bacteria.