In South Africa, there are no manufactured hair suppliers or Wholesale Hair Suppliers. Most Wholesale Hair Suppliers in South Africa have to import hair from Vietnamese hair factories for the best wholesale hair distributor factory price. So if you are from South Africa and you want to find wholesale hair suppliers in South Africa to buy, the answer is you just can buy from South Africa suppliers, you can not find any project factory in South Africa.
How To Sell Brazilian Hair In South Africa
Hair Business opportunities in South Africa
Thanks to Google it is possible to zoom in on the specific hairpieces South Africans are searching for.
The last 5 years, braids are the absolute number one search term. Companies like Darling hair do benefit from this need, and resellers of braids or companies offering similar brands can benefit too.
Surveys from Google trends show areas like Northern Cape and Gauteng and Western Cape show this evolution, of the demand for braids.
Are you going to compete on price?
In this growing market, it is important to position yourself right. You need to understand the prices for hair extensions in South Africa. If your unique selling point is the price, low price. It will be very difficult to increase your selling price later. Your brand will be identified with cheap and you will need to generate a significant growth of turnover to stay profitable.
For example, Hair City , South Africa’s leading Hair & Salon Destination, as they introduce themselves and designed with Shopify. They offer X-pression ultra braid for R 52, Freetress synthetic Cuban Twist Braid for R 150 and ahead band wig for R 2000. Plus for certain areas, they have next-day delivery.
Another store, also designed with Shopify, is Style Diva.
Clear evidence the hair business in South Africa has growth potential. Their prices are for the X-pression ultra braid for R 58, Brazilian mid part lace front wig R 1,849. Many of their wigs were sold out at the time of the visit, while wigs are very much in demand.
Focus on specific products, like wigs?
Another position you can consider is to offer high-quality hair, extensions and wigs, rather unique in the market and people will identify your shop with knowledge and expertise. Do not underestimate the need for wigs. Although interest is still less than extensions in this segment you can really differentiate your shop from the rest of the market. Be aware wigs are very popular in the United States and they are flooding into the United Kingdom. If you are ahead of the market, people will come to you once they are interested too in getting their own (lace) wigs.
Importing hair from China
When you are importing hair from abroad into South Africa, you have to pay import duties. These duties increase the price of the hair.
Be unique and grow your hair business
Be sure, to stay focused, once you decided what your unique selling point is, a discount shop or the best wigs shop in southern Africa continues to broadcast this message in through your website, social media, and when you organize events.
There is growth and room for your store in South Africa. Are you ready to start?
How do I start a hair-selling business?
Research Your Products.
Pick a Venue.
Set Up Wholesale Accounts.
Provide Customer Incentives.
Sell Accessory Supplies.
Offer Discounts to Repeat Customers.
Promote Your Business.