An influencer is someone who has the power to affect the purchasing decisions of others because of his or her authority, knowledge, position, or relationship with his or her audience.
What does an influencer do?
An influencer is someone in your niche or industry with sway over your target audience. An influencer assists companies in “influencer marketing,” a form of advertising that builds brand authority on the back of another person’s reputation.
Is being an influencer a real job?
However, it is important to note that being a social media influencer is a real career. This is because it provides people with a real job. Notably, a real job refers to any activity that requires a person to complete some particular tasks and get paid for doing so.
How can I become an influencer overnight?
A. Becoming an influencer overnight is not possible. You have to invest time, effort, and resources. It will also involve finding a niche, building a brand, garnering engaged followers, etc.
Below are steps to Become An Influencer In South Africa
Step 1: Choose a budget to suit
your lifestyle
Draw up a table with two columns. Fill one side of the column with ‘needs’ – the stuff you can’t live without. For example, rent, food, nutella (obvs).
Fill the other side with your ‘wants’ – the stuff you could live without, but would have in an ideal world. Like beer on tap
Citizens-Of-The-World-Pure-Blonde-TRIBE-influencer-campaign
@citizensoftheworld for Pure Blonde
Why are we doing this? No, we aren’t expanding into finance. You now know the monthly budget you need to survive, which means you can strive to live a life free from the 9-5 grind – all you need is the monthly ‘needs’ budget.
Now it doesn’t seem THAT scary to leave your job and go influence full-time, does it? And if it does, well no-one’s stopping you from starting your own side hustle without the hassle.
Step 2: Define a value for your sponsored posts
If you’ve never earned cash from your social media before, it can be hard to put a value on yourself.
In the TRIBE app, you’ll find ballpark rates—on what we call the ‘rate card’—that you can earn per social post, making it easier to name your price.
Remember not to undercut yourself. You work hard on your content, so stick to your rate and let the brands make the decision from there.
Step 3: How many posts do you need to fund your lifestyle?
Let’s say you have 30k followers on Insta, you’re a brunch enthusiast and need around $4K per month to live. This means you’re in the $400 range per post.
According to our calculations, you only need 10 posts per month to make ends meet. Good lord, that’s only one every 3 days cheers to that!
Step 4: Download the app
You can find us in the Google Play Store or in the Apple App Store.
Download the TRIBE app, create an account and start browsing the many categories we have available – ‘food & drink’, ‘travel’, ‘health & wellness’ etc.
There are plenty of brands looking for killer content, so we don’t recommend branching out into anything that doesn’t feel authentic. Always be mindful that your audience trusts you, so if you get too carried away with sponsored content, they might unfollow.
Step 5: Create and submit your original content!
Get snappin’. There are loads of campaigns in the TRIBE app, so select the products you already use and love.
Maybe there are brands you haven’t trialed yet that you’re happy to purchase and submit content for.
Create content matching the brief’s requirements. Click ‘CREATE POST’, write a caption and upload your pic.
If there’s anything to remember, it’s to be yourself. Apply your own flair and take some risks. Just avoid being like Brand Power.
How much do influencers get paid in South Africa?
As reported by Business Insider South Africa, South African influencers can get paid between R500 and R10,000 per Instagram post. Celebrity influencers can demand even more than that. South African marketing agencies now recognize the benefits of offering influencer marketing amongst their services.
Who is the most paid influencer in South Africa?
Mohammed Salah
Mohamed Salah – @mosalah – R2 671 398 per post
How many followers do you need to be an influencer in South Africa ?
To join YPP, an influencer needs at least 1,000 subscribers, accumulated more than 4,000 “valid public watch” hours in the last 12 months and have a linked AdSense account, according to YouTube.
How can I become an influencer overnight?
A. Becoming an influencer overnight is not possible. You have to invest time, effort, and resources. It will also involve finding a niche, building a brand, garnering engaged followers, etc., which takes time.
Is being an influencer worth it in South Africa ?
As an influencer, you can make some pretty good money. You can also get a bit of fame and admiration from your followers. However, if you fail to be genuine, you may have a difficult time growing your personal brand into a long-term, successful one.
Can anyone be an influencer in South Africa ?
These days, though, anyone can become an influencer on social media, as long as they spend some time learning how to become a social media influencer and then put the work in. Content creators are our new celebrities, in part because they’re able to specialize in niches.
Is it too late to become an influencer in South Africa ?
If you’re a blogger or would-be influencer you can stick around, too because you may be wondering if it’s too late to become an influencer. That’s a good question, and a valid question. And I’m going to answer definitively with a resounding, “No, it’s not too late to become an influencer.
Is it hard to become an influencer in South Africa ?
The answer to the question of how to become an influencer is not a simple one. It may take you months of hard work and patience before the results start to show. The key is to find your unique voice and use it to create a unique image for yourself as an influencer.
Do you have to be attractive to be an influencer in South Africa ?
You don’t have to be perfect to be an influencer, but you do have to seem perfect pretty much all the time. So, especially if you’re a perfectionist and/or a private person, having a career as an influencer is probably not the perfect job for you.
Can you be an influencer at any age?
You can achieve new age influence on any platform whatever your age. Start now and you could become a hot buzzing online personality on Instagram, YouTube, or Facebook – anytime you want to. And even if you’re 66, you can most certainly be a TikTok sensation.