What is an American Crew?
Today American Crew is the leading professional men’s grooming brand in the world. Men and their stylists count on us for the latest and best in hair, body, shave and styling products. And for more than 20 years, we’ve delivered.
American Crew Suppliers In South Africa
American Crew Forming Cream
American Crew Forming Cream consists, as the name implies, of a forming cream with medium hold and a natural shine perfect for any hair type and hairstyle.
Namely, this easy-to-use cream also helps the hair to look thicker and more easily defined and styled. On the other hand, its moldable texture becomes a real ally for easing new users into the potential of styling jar products.
Characteristics
- Texture: cream;
- Hair issues: styling;
- Time of application: before styling;
- Age: 10+;
- Hair type: all hair types;
- Main benefits: helps form hair and make it thicker so the hairstyle is easily created, adds natural shine to hair, is easy to use, perfect for beginners, is easily removed from the hair and also has a hydrating and fortifying formula hair fiber.
Main Ingredients 
- Water Based makes this product shampoo out easily without residue;
- Lanolin Wax is a humectant that provides movable hold;
- Sucrose conditions and moisturizes hair;
- PVP Copolymer is a holding agent that encourages firmness, body, and fullness to the hair;
- Glycerin softens and swells the hair shaft making hair appear thicker.
How to use
Work a small amount of American Crew Forming Cream evenly through damp or dry hair and style as desired.
American Crew Precision Blend Developer 15 Vol. 4.5% 500ml
American Crew Precision Blend Developer 15 Vol. 4.5% 500ml offers a professional formula designed to color hair and provide optimal camouflage of grey hair.
In this sense, when used in conjunction with American Crew Precision Blend Hair Color, this developer ensures that the hair dye adheres effortlessly to the hair fiber. In addition, it acts on the hair making the color stay shiny and vibrant for much longer, as well as covering all the white hairs of men effectively.
Characteristics
- Volume 15;
- Formulated for hair and beard application;
- No Ammonia;
- Infused with Panthenol to hydrate, nourish and fortify the hair fiber;
- Ensures a more vibrant, long-lasting, bright and intense color.
Precautions
- DEVELOPED FOR PROFESSIONAL USE ONLY.
How to use
This product was developed for professional use only and should not, therefore, be used at home. Apply American Crew Precision Blend Developer 15 Vol. 4.5% 500ml on dry and clean hair. Select the color that most closely matches your client’s natural base.
It is recommended to carry out a rapid allergy test according to the warnings on the packaging. Mixing ratio: 1+1 with the selected color in a bowl. For short hair, approximately 20ml is needed.