What Is Marketing
Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, selling, and delivering products to consumers or other businesses. Some marketing is done by affiliates on behalf of a company.
Entry Requirements To Study Marketing In South Africa
Qualification admission requirements
Your admission to Unisa is dependent on you meeting the specific admission requirements for your chosen qualification.
A National Senior Certificate (NSC) (Degree endorsement) with at least 50% in the language of teaching and learning and with at least 50% in Mathematics,
or
a Senior Certificate (SC) with matriculation exemption (or qualify for the exemption from the Matriculation Board) and with at least a D symbol on HG or a C symbol on SG in the language of teaching and learning and with at least a D symbol on HG or a C symbol on SG in Mathematics,
or
any Higher Certificate offered in the College of Economic and Management Sciences,
or
any Diploma obtained in the College of Economic and Management Sciences.
Applicants who do not meet the admission requirements as indicated above, should apply for a lower NQF level qualification for which they meet the statutory and additional requirements.
Student fees and funding your studies
Application fee
Pay the application fee once you’ve received your student number:
R120 for online applications
Use the student number you receive from Unisa AND the application fee reference number (ie STUDENTNUMBER 5370810030)
Send the proof of payment to susdepid@unisa.ac.za
Visit www.unisa.ac.za/paymentinfo for banking details and payment information.
Please note that this application fee is non-refundable even if you decide not to study through Unisa, do not qualify for admission to Unisa or cannot be offered a space due to limited spaces available.
Student fees
Click here to find out more about Unisa’s student fees, and the bursaries and loans for Unisa students.
Apply for admission
Applications for admission to Unisa’s undergraduate qualifications (higher certificates, advanced certificates, diplomas, advanced diplomas & degrees) are closed.
Please take note of the following:
All applications for admission must be submitted online. No self-help stations will be available for applications.
Admission to a qualification is not automatic. It will depend on whether you comply with the admission requirements and if space is available.
Additional support for this qualification via TVET colleges
Unisa has an agreement with various Technical Vocational Education and Training (TVET) colleges to offer classes in a selected number of qualifications. These classes have proved to generally improve the throughput rate of students who enrol for them.
Take note of the following:
Make sure that your TVET college of choice offers support in your qualification.
Apply for admission during Unisa’s application period via your TVET college or via Unisa.
Registration
Unisa will send the necessary information about registration dates and the registration process to all successful applicants who have confirmed their acceptance of Unisa’s offer. Visit www.unisa.ac.za/register for registration information.
Curriculum / modules
The curriculum information for this qualification will be available closer to the registration phase.
Schools Offering Marketing In South Africa
AAA School of Advertising.
Marketing at UCT.
Marketing at Wits.
Marketing Management at University of Pretoria.
Marketing Management at the University of Johannesburg.
Marketing Studies at Unisa.
Brand School.
Vega School.
What are the subjects needed to study marketing?
Some modules you may study are:
Market research.
Advertising.
Consumer behaviour.
Public relations.
Quantitative methods.
Digital marketing.
Marketing ethics.
Decision science.
How long does it take to study marketing in South Africa?
Diploma in Marketing Management
You can complete this qualification in 3 years, but if life gets in the way, you have 8 years to wrap it up.
What education is required for a marketing degree in South Africa ?
Business and Marketing Education Requirements
The SA Bureau of Labor Statistics (BLS) reports that many entry-level marketing jobs typically require a bachelor’s degree. Undergraduate marketing education programs typically lead to a Bachelor of Business Administration in Marketing or a Bachelor of Arts in Marketing.
Can I study marketing without maths?
Yes and no. Marketing requires math in some areas. If you are using Google Analytics to measure your digital marketing performance, you are dealing with data and numbers. In other words, you are dealing with math
Do you need to be creative to work in marketing in South Africa ?
Creativity is the oxygen in marketing it is important in all aspects, from how we understand and collaborate with the people who use our categories, to making sense of brand challenges, and coming up with memorable solutions which will build our brands, as well as landing a sale.
Does marketing require public speaking in South Africa ?
When most professionals think of marketing, what typically comes to mind is social media, print, email marketing, etc. However, one of the most important marketing efforts a small business owner can make is public speaking. Every small business owner can benefit from becoming a better speaker.
Does marketing involve talking in South Africa ?
Marketing is a form of professional communication since it consists of communicating to the public why they should buy or otherwise engage with whatever is being marketed. Often, this will take the form of writing, from crafting ad copy to creating scripts for TV spots or phone conversations.
What can I do with a marketing degree in South Africa?
sustainable marketing, retail management, services marketing, brand management, consumer psychology, marketing research and contemporary issues in marketing.
Chief Marketing Officer.
Marketing Manager.
Digital Marketing Manager.
Social Media Manager.
Digital Content Manager.
Brand Manager.
Advertising and Promotions Manager.
How much school do you need to be a marketing manager in South Africa ?
Most large organizations prefer to hire marketing managers who have business-related education and related experience. Education may be a diploma in marketing or a bachelor’s or master’s degree with a specialization in marketing.