What is Youtube?
YouTube is a free video-sharing website that makes it easy to watch online videos. You can even create and upload your own videos to share with others.
Originally created in 2005, YouTube is now one of the most popular sites on the Web, with visitors watching around 6 billion hours of video every month.
Best Time To Post On Youtube In South Africa
When it comes to YouTube, the second largest search engine, fortunately, it provides insight into when your viewers are most likely to respond positively to your uploads.
In this blog post, we’ll be dealing with all the data taken from various sources as well as YouTube itself to identify the best time for uploading content on YouTube.
After considering all the data, here are the best times daily.
- Monday – between 5 PM – 7 PM
- Tuesday – between 5 PM – 7 PM
- Wednesday – between 5 PM – 8 PM
- Thursday – between 12 PM – 3 PM
- Friday – between 12 PM – 3 PM
- Saturday – between 9 AM – 11 PM
- Sunday – between 9 AM – 11 PM
When is the worst time to post on YouTube?
Wondering when you shouldn’t post on the platform? According to our social media trends report, Tuesdays aren’t so popular among marketers.
Only 10% of marketers surveyed said Tuesdays were the best time to post on the video platform. The second least-popular day was Monday, followed by Wednesday.
As for the times, here’s the breakdown:
- 6 a.m. to 9 a.m.
- 9 p.m. to 12 a.m. (midnight)
- 9 a.m. to 12 p.m.
Only 21% of respondents said an early morning posting (between 6 a.m. and noon) offered the best results.
Does it matter what time you post on YouTube?
The answer to this is both yes and no. Yes, it does matter what time you post on YouTube in the short term because it will impact how many views your video gets within the first few hours.
Optimizing your views during this time period can help you generate more traffic to your content and help the growth of your channel.
However, it doesn’t play a huge role in the long term. Say your video was posted at 3 a.m., that has little impact on how many views it can garner over the next couple of months or years.
Unlike a platform like Instagram where fresh content is key to success, novelty is not the biggest ranking factor on YouTube – relevance is.
This means that even if your video may not perform well initially if it’s the most relevant video to a user’s query, it can quickly gain traction.
How to Find Your Channel’s Best Time to Post
Your Analytics dashboard is the best place to find the most accurate and reliable data on your channel – including the best time to post.
If your channel generates enough traffic, you’ll gain access to an advanced report which shows you when your viewers are most active on the platform.
To access this page, follow these steps.
- Open YouTube Studio.
- Click on “Analytics.”
- Open the “Audience” tab and view your report.
Knowing the best times and days to post on YouTube isn’t meant to be a strict ruling on when you should post. Instead, it should be used as a guide to optimizing your channel for short- and long-term success.
Does posting time matter on YouTube?
The short answer is: Yes, upload time matters. In fact, statistics show that posting your video at an optimized time can get you 2 to 5 times as many views! Here’s everything you need to know about finding the best time to post on YouTube, and why it matters.